Features of modern hearing aids

The saying ‘good things come in small packages’ certainly holds true for hearing aids. Unlike analogue models from bygone years, the latest generation of digital hearing aids are extremely powerful yet incredibly diminutive.

Thanks to modern technology, we can ‘tune’ your hearing aid to amplify specific frequencies you have trouble hearing. We can also use them to reduce background noise that clouds your hearing. Many designs also have a range of settings for different environments, so you can hear clearly and comfortably – whether you’re having a conversation in a noisy restaurant or listening to the radio in your living room.

Different types of hearing aid

There are many different types of hearing aid design. Each has its own merits, which we’ll discuss in detail when you come to select your system. Whichever design you choose, you can rest assured that all earpieces are custom made to fit snugly in your ear. The six most common designs are:

Invisible in the canal (IIC)

The most discrete designs available, these aids fit comfortably in your ear canal. They are entirely invisible from the outside. Learn more about Lyric.

Completely in the canal (CIC)

Like the IIC design, these models sit within your ear canal. They are slightly larger but still amazingly inconspicuous.

In the canal (ITC)

Slightly larger than the CIC design, these aids provide enhanced power and battery life.

In the ear (ITE)

This design sits comfortably in your outer ear. Being larger than the other in-ear designs, the controls are easier to adjust.

Receiver in the canal (RIC)

This design has a very discrete but powerful unit that hides behind your ear, linked to a custom earpiece.

Behind the ear (BTE)

Like the RIC, these aids also sit behind the ear and have a connect earpiece. Their slightly larger size increases power and battery life.


As an independent hearing care company, we are not affiliated to any single manufacturer. Instead we help you find the perfect hearing aid from a world of options. Here are some of the manufacturers whose aids you can choose.